Hi Welcome to professorsavings.com
We bring you daily money saving videos
but today we bring you step by step guide to a profitable
business blog so that you can attract new customers into your website and convert more sales
HI I’m your host Rayfil Wong
stay focused. readers what to know what they will be learning and the key
question is to answer why?
just like how we explain in our intro. our goal is to help you convert more sales
remember. people on the web are browsing information. so get straight to the point,
you’re one second away from them hitting the back button
find your niche. what are you passionate about? example. How to start a yoga business
stay laser focused. this help people stay on the page
next, discover your voice
be genuine. let me expand with an exercise.
type out what you’re thinking. don’t worry about grammar.
trust me on this
Be LIGHT hearted. readers like this. be a great storyteller
be yourself as well. remember, reader will follow the voice.
now, let’s move on to some strategies
starting with branding.
should be easy to spell, easy to remember, and easy to understand
and don’t forget to match your blog and domain name.
So if you’re selling Pet food, makes sense to have
Pick a content management system
We use wordpress, which has about 60% of the market
choose system based on function. for instance, if you are selling online items,
make sure you use one that has a shopping cart. so shopify.com makes sense
now it’s time to grow your presence
create a schedule + stick to it. build trust with readers by being consistent.
Engage your readers. we make it easy to comment on blog post using
make sure you speedily respond with comments. advice, imagine you’re in a
room with the reader
remember, a happy customer is your best marketing cheerleader
Many of us appeal to visuals. So use canva.com to design great
photos. Infographics are also fun + appealing way to educated your customers.
For instance, 5 Ways to Save Money on Dog Food
Finally, we have to Connect
make sure you dash over and great your Handle with all the social media
Spread the word with network events, link to bloggers, comment on your favorite
blogs or videos in your segment, email your favorite writers covering your sector.
Be sure to follow them on Twitter. Attending a blog conference is another great idea
and be sure to offer guest post on your site.
Last but not least, remember to PERFECT your ELEVATOR PITCH.
Who are you in 10 Seconds or less.
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