It is a common misconception among business owners that they should always say YES to their clients even though they know clearly that they are not suitable for the clients. Why is this harmful?Well, Clients will eventually aware that your company is not the right fit for them. This will harm your long-term credibility with clients.
The natural question in your mind is, wouldn’t this benefit my competitors? According to experts, it is not only okay to benefit your competitors, but it is also rewarding to do so. You should rise above your company’s narrow discipline, take initiative to introduce your clients to the right companies and view things from the perspective of the customer. This helps the building of your long-term credibility.
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