When writing up your business plan, you’re probably going to spend a considerable amount of time researching your target audience. Don’t do that. Why? Before you’re able to reach your market, you need to understand the type of people you want as ambassador’s for your brand. That’s right, the employees.
If you want your business to thrive, toss out the old adage, “the customer is always right”. At least you’ll have to sometimes. If your employees feel valued and empowered, they will carry on the high standards you had in mind for your startup.
Treat them with respect and pay them their worth and watch your venture capital skyrocket. A competitive salary persuades your staff to do their duty with a sense of pride. If you’re a startup, budgetary concerns abound. Click here to subscribe to the Professor Savings YouTube channel to learn how to maximize your budget from day one.