John Rampton ran through the list of 50 Tips for Starting Your Own Company and found out the most important one that every entrepreneur must know – Identify Your Market! John emphasized that “Don’t just start a business in vogue and think that it will make money.” Without knowing your target customers, your business will never success.
Preparation is always important in accomplishing different tasks, include starting a new business. When you don’t even know what your customers are, how can you produce products that are appealing to them? Also without knowing your existing competitors, you are going to be beat by others easily.
So, if you would like to start a new business, please listen to John’s advice. You should investigate your target customers and find out what they want. Customers will only pay for products that simplify their lives or solve problems for them!
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